Make a cheeky statement with your significant other in our Soft Launching Baseball Caps. While soft-launching a relationship is a subtle process, this cap set plays off the new customs of modern dating by declaring your soft launch proudly. Wear the hats together as a couple to make your love known.

These baseball caps are part of the Words Collection, featuring new words covered in The Times’s journalism that reflect recent changes in language. Each product in the collection is inspired by the term it features, chosen to reflect its meaning and relevance in today’s culture.

These 100 percent cotton caps feature “Soft Launching” embroidered on the back, with The New York Times’s “T” logo on the front. This set of two contains one black and one white hat. The caps are one size fits most, with an adjustable brass buckle for the perfect fit. Each cap is sanded and brushed after the dyeing process to give them an authentic worn look.